The Affiliate Lab Review; SEO & Affiliate Marketing Course by Matt Diggity

Considering investing in The Affiliate Lab by Matt Diggity but wondering if it’s worth the price tag? You’re not alone. This Affiliate lab review will dive straight into what this highly-discussed affiliate marketing course entails, scrutinize the effectiveness of its teachings, and evaluate the depth of the community support—essentially, everything you need to know to make an informed decision is right here.

The Good

  • Comprehensive course offering 100+ hours of detailed training content and practical downloads
  • Course content is regularly updated to remain current
  • Course cost buys you lifetime access
  • Facebook group with more than 3,800 members provide a supportive network and community
  • 30 day money back guarantee
  • Matt Diggity has experienced huge success in the digital marketing world, and has a strong reputation
  • Heaps of positive student reviews
  • Suitable for beginners, up to those with more knowledge in the field

The Bad

  • Some students may find the extensive content overwhelming
  • Price of $997 might seem pricey for some
  • Some students have reported poor video quality in the training videos
  • Good results will require strong commitment and consistency with the training and strategies taught

Verdict: The Affiliate Lab is a comprehensive course with updated content. The price gives a great ROI, however IMO the Digital Investors program run by eBusiness Institute is still my top pick.

CaptainFI is not a Financial Advisor and the information below is factual review information, not financial advice. This website is reader-supported, which means we may be paid by advertising on the site, or when you visit links to partner or featured sites. For more information please read my Privacy PolicyTerms of Use, and Financial Disclaimer.

Setting the Stage: What is The Affiliate Lab?

The Affiliate Lab, created by prominent figure Matt Diggity in the world of affiliate marketing, is a comprehensive program that guides users through setting up a website and implementing advanced SEO strategies to effectively monetize competitive affiliate websites. Its goal is to be the go-to solution for all your affiliate marketing needs.

Catering to different levels of expertise, The Affiliate Lab covers crucial topics ranging from WordPress setup to intricate SEO techniques. It also goes beyond just offering training as there are additional bonuses available aimed at enhancing one’s educational experience and investment.

So does The Affiliate Lab truly deliver on its bold claims or is it simply another temporary fad in the realm of affiliate marketing courses? Let us delve deeper into this topic for an accurate assessment.

the affiliate lab logo, matt diggity

Unwrapping The Hype: Promises vs. Reality

The Affiliate Lab provides access to their affiliate lab course, a thriving community of 3,800 members from various backgrounds and skill levels who actively engage in networking and offering support. A unique feature of the program is lifetime access to all course materials for a one-time fee with no hidden upsells.

One standout aspect of The Affiliate Lab is its commitment to transparency and refusal to use sales tactics that are prevalent within the market.

Getting Started with The Affiliate Lab

Taking on a new course can seem intimidating, but The Affiliate Lab aims to simplify the process. Even if you have no prior experience in SEO, there is nothing to fret about as this course covers fundamental concepts for beginners. And for those who are completely new to creating websites, step-by-step guidance is also provided.

As a member of The Affiliate Lab, you will gain access to more than 24 hours of video training material. This comprehensive course is organized into manageable sections on its homepage making it easy for students to navigate and comprehend the information. It delves deeply into various aspects related to affiliate marketing business building and scaling.

“Ever since I found my freedom through SEO, I’ve become eternally grateful. I spend hours every week in Facebook groups and consultations, and even started a conference because I want others to experience this. At a certain point, I wanted to create a course that would be able to teach people how to rank and flip affiliate websites based on the test-backed strategies I was using.  I wanted to create the perfect affiliate SEO course. Thus, The Affiliate Lab was born.”

Matt Diggity –

Some students may find challenges with the level of difficulty as they may feel that it caters more towards individuals already familiar with basic knowledge in this field. Also, the extensive number of lessons could be overwhelming at first glance. But with determination and perseverance, you can fully grasp all aspects covered by the program and benefit from it effectively.

Navigating The Affiliate Lab’s Learning Environment

The Affiliate Lab strives to create a nurturing environment for learning about affiliate marketing. Their course offers over 150 video lessons and concise text summaries to provide an encompassing educational experience. Each section is carefully organized into targeted topics such as Niche Selection, Onsite SEO, and Conversion Rate Optimization.

What sets their comprehensive affiliate marketing course apart from others is its structured approach in equipping students with the necessary skills to succeed in this field. To the core program, students will have access to 12 additional modules covering advanced subjects like Website Flipping, AI Content Generation, and SEO Testing. To facilitate practical application of these strategies taught in the course materials are also available for download including checklists on SEO best practices, SOPs (standard operating procedures) for various techniques, and templates.

the affiliate lab review, affiliate lab course
What you get for the price of $997

Durability of Knowledge: Content Longevity & Updates

Affiliate marketing is a constantly evolving field, where tactics that are successful today may not be as effective tomorrow. The Affiliate Lab regularly updates its content to stay in line with the latest trends and strategies in affiliate marketing. Since its launch, the course has been updated over 80 times and now offers even more valuable information, including new additions like the Backlink Blueprint Strategy and Topical Authority Masterclass.

With this regular updating process, The Affiliate Lab ensures that students can keep up with changes in SEO and affiliate marketing techniques while also avoiding potential Google penalties and staying ahead of their competitors.

Community Design: The Role of The Private Group

A standout feature of The Affiliate Lab is its private Facebook group. This active community boasts over 3,800 members who provide support and foster engagement among each other.

Through this group, members have direct access to a wealth of knowledge from peers and experts in affiliate marketing and SEO. They can also receive real-time support as they navigate the world of affiliate marketing business.

For those who have successfully earned six figures through flipping websites, there’s an exclusive invite-only Facebook group available for even more personalized networking opportunities. Being part of such a supportive community plays a crucial role in learning and growing one’s affiliate marketing business.

Applying The Affiliate Lab Strategies

The Affiliate Lab is a course that caters to individuals with varying levels of experience in affiliate marketing. It offers opportunities for growth to both beginners and experienced website owners. The program equips its members with effective strategies for monetizing websites, as well as techniques for scaling multiple affiliate sites, showcasing how one can boost their earnings from an affiliate marketing business.

“Over the years, I’ve tested nearly every SEO strategy on real websites ranking in Google’s algorithm. Only the winners are added to the The Affiliate Lab blueprint. So if something is in The Affiliate Lab, it’s not because I said so or someone else said so, it is because it’s been proven first on hundreds of sites beforehand.”

Matt Diggity –

The Affiliate Lab covers advanced SEO tactics such as “stealing” featured snippets from competitors and utilizing a niche grading tool, giving students an edge when it comes to search engine optimization techniques.

It also provides comprehensive training on conversion rate optimization, which helps optimize site performance.

affiliate lab course content
affiliate lab course content
affiliate lab course content
affiliate lab course content
affiliate lab course content

Real Results: Student Success Stories

The real measure of any course lies in its results. The Affiliate Lab boasts countless testimonials from students, highlighting significant shifts in their professional trajectory and income scale from affiliate marketing. The course has fostered a tight-knit community, often referred to as a tiny SEO family, where students form strong friendships and actively support each other’s achievements.

The Affiliate Lab is consistently rated highly by students, reflecting the satisfaction with the course content and the tangible outcomes they have achieved. Students report substantial economic outcomes, such as one who increased a site’s monthly earnings to $16,400 and sold it for over $300,000, showcasing the significant return on investment possible through the course.

Success stories from past students who have implemented strategies learned at The Affiliate Lab include revitalizing stagnant websites and increasing profits through techniques like optimized internal linking and content clustering which aid in effectively ranking affiliate websites. While opinions on video quality vary among student feedback, overall it is recognized as valuable material according to several reviews of The AffiliateLab.

Roadblocks and Resolutions

Despite its various benefits, students may face particular obstacles while taking the course. Some have expressed feeling swamped by the extensive hours of training and wide range of subjects covered in The Affiliate Lab.

The Affiliate Lab does utilise a structured step-by-step approach that aims to bring clarity and ease any stress associated with learning SEO, even for those new to the field.

The Bottom Line: Is The Affiliate Lab Worth It?

Is the price of The Affiliate Lab worth it? This course has consistently been praised as one of the top, most thorough, and actionable affiliate SEO courses available. It is priced at $997 for lifetime access or can be purchased at a discounted rate of $797. While this may seem expensive, there is a 30-day money-back guarantee in place to lower any risk for new students.

The combination of extensive content, community support and satisfaction assurance makes investing in The Affiliate Lab highly valuable compared to several competitors. Despite being pricier than some other options on the market, those who are serious about excelling in affiliate marketing may find that this cost justifies itself through significant benefits offered by The Affiliate Lab program.

digital marketing, SEO, affiliate marketing strategies
Affiliate marketing and SEO is constantly changing. The Affiliate Lab are constantly updating their course content, and keeping it evergreen for members

Comparing Alternatives: How Does The Affiliate Lab Stack Up?

If the cost of The Affiliate Lab seems steep, there are other affiliate marketing courses that are more budget-friendly, that you could consider. Wealthy Affiliate is recommended for those with a tighter financial situation, while The Authority Site System focuses on building authority sites that incorporate affiliate marketing as part of their strategy, particularly useful when dealing with highly competitive affiliate sites.

My personal preference would be WebDev and Digital Investors from the ebusiness Institute though, due to the large community and advanced program offerings (like Champions).

It’s important to note that the value you receive from any course often corresponds with your investment in it. Although The Affiliate Lab has a higher price point than a lot of other introductory courses, this reflects its comprehensive and regularly updated content, active community involvement and potential for significant return on investment.

Investment Return: Calculating the Cost-Benefit Ratio

The pricing for The Affiliate Lab is a one-time fee of $997, or two payments of $597. By using a specific link, members can save $200 on the course cost. There may be ongoing expenses for DIY efforts (estimated at around $10-20 per month) and potential costs up to $1000/month for SEO tools and outsourcing.

Joining The Affiliate Lab has proven to yield significant returns on investment. One user shared their success story in which they earned 15 times the amount they invested within just one year by implementing strategies learned from the program in their seasonal niche market.


Overall, Matt Diggity’s Affiliate Lab is a thorough training program for those looking to thrive in the world of affiliate marketing. While it may not be the most affordable option available, its potential for high returns makes it a worthwhile investment.

Whether you are new to affiliate marketing or have prior experience, The Affiliate Lab offers an organized and detailed roadmap for establishing and expanding your business. Regular updates keep content current, while the active community provides valuable support and opportunities for knowledge-sharing.

Frequently Asked Questions

Is The affiliate lab good?

Making the decision to invest in The Affiliate Lab can be a valuable choice for those who are prepared to create an internet-based enterprise and dedicate themselves fully to its success. It is a worthwhile investment that requires commitment, but has the potential for long-term rewards as you build your online business.

Are affiliate programs worth it?

Affiliate programs can be a worthwhile venture if you are dedicated to offering valuable content to your audience and expanding your sources of income. It is an authentic method for earning passive online revenue.

How much does the affiliate lab cost?

The cost of The Affiliate Lab course is $997 for one payment or two installments of $597 each.

affiliate lab course pricing
Affiliate Lab course pricing

Are affiliate programs legal?

Affiliate programs are completely legal as they entail a simple procedure of advertising goods or services to receive compensation. It is important to adhere to influencer disclosure regulations when working as affiliate marketers.

Who is Matt Diggity?

Matt Diggity is a successful affiliate marketer! He is a renowned and respected authority in the affiliate marketing world, recognized for his creation of The Affiliate Lab course. He found true passion in the world of digital marketing and he developed new techniques that helped him rank affiliate websites.

He has earned widespread admiration within the industry for his expertise and knowledge of how to build successful affiliate websites.

Financial Disclaimer

Financial Disclaimer: CaptainFI is NOT a financial advisor and does not hold an AFSL. This is not financial Advice!

I am not a financial adviser and I do not hold an Australian Financial Services Licence (AFSL). In this article, I am giving you factual, balanced information without judgment or bias, to the best of my ability. I am not giving you any general or personal financial advice about what you should do with your investments. Just because I do something with my money (or use a particular service or platform) doesn’t mean it is automatically appropriate for your personal circumstances. I do not recommend nor endorse any financial or investment product, and my usage or opinion of any product should not be interpreted as an endorsement, advertisement, or intent to influence.

I can only provide factual information based on my journey to Financial Independence, and that is provided for general informational and entertainment purposes only. I make no guarantee about the performance of any product, and although I strive to keep the information accurate and updated as it changes, I make no guarantee about the correctness of reviews or information posted.

Remember – you always need to do your own independent research and due diligence before making any transaction. This includes reading and analysing Product Disclosure Statements, Terms and Conditions, Service Arrangement and Fee Structures. It is always smart to compare products and discuss them, but ultimately you need to take responsibility for your use of any particular product and make sure it suits your personal circumstances. If you need help and would like to obtain personal financial advice about which investment options or platforms may be right for you, please talk to a licensed financial adviser or AFSL holder – you can take the first steps to find a financial advisor by reading this interview, or by visiting the ASIC financial adviser register and searching in your area.

For more information please read my Privacy PolicyTerms of Use, and Financial Disclaimer.

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